The online world is pretty vast. The opportunities for learning about the online world are endless. The beauty of the online world is that you can learn new skills on any topic you are interested in. New skills can create new opportunities for your career and the way you want to live your personal life. So WHAT IS WEALTHY AFFILIATE UNIVERSITY and how does it relate to the online world?
Digital vs. Online Marketing, What We Are Talking About
ONLINE MARKETING is the use of the internet to market to people. DIGITAL MARKETING is the use of anything digital to market to people.
Digital marketing techniques do not always require the use of the internet to market to those people.
- offering a mobile app download to people, that runs directly off of their phones
- sending a business related text message to people, which also works through their phone
In these cases of digital marketing, you do not have to be connected to the internet to receive a text message or utilize a mobile app.
That’s the difference between online and digital marketing. Online marketing is a subset of digital marketing.
For Wealthy Affiliate University, the focus is on online marketing skills and techniques (e.g. live website businesses on the internet). As you go through the training and interact with the community, you will certainly learn the importance of digital marketing such as mobile apps.
So What is Wealthy Affiliate University
UNIVERSITY represents an educational place for learning. WEALTHY AFFILIATE represents a place for products, training and a community forum for online and affiliate marketers.
WEALTHY AFFILIATE UNIVERSITY represents the educational, learning aspect of Wealthy Affiliate.
The “university” is an online place to learn everything about online marketing and affiliate marketing. It is a place to learn online marketing skills within a high demand industry of digital marketing.
You will not only learn the skills, but you will take the actions and gain real-life experience as an online marketer and affiliate marketer.
Create Opportunities For Yourself
KNOWLEDGE creates power. POWER creates opportunities. OPPORTUNITIES create SUCCESS.
Wealthy Affiliate University is a place to create these opportunities. To learn how to become a successful online marketer. You will learn how to apply your own online marketing and affiliate marketing techniques in real world use cases. The end result is to learn how to make money from your websites.
There are many different ways to monetize your website (i.e. make money from it). Anywhere from a few dollars to hundreds of dollars through applying the techniques learned throughout Wealthy Affiliate University training courses. All while relaxing on your couch, your parent’s couch or even your friend’s couch.
Wealthy Affiliate University is Your Golden Ticket
If you google “golden ticket”, a website selling sports event tickets to high value sports games will come up. Wealthy Affiliate University is not sports related. It is self development related. It is opportunity related.
Wealthy Affiliate University is your golden ticket to opportunity, for the online marketing industries.
For starters, Wealthy Affiliate University contains:
- 120 training lessons with content to read
- videos to watch
- step by step tasks to complete
In addition to the certification courses, Wealthy Affiliate offers:
- 300+ hours of recorded videos from the weekly live video training, held every Friday.
In addition to the certification courses and recorded live training sessions, Wealthy Affiliate offers:
- Regular content blog posts on various topics posted by Wealthy Affiliate members
- Training articles on various topics created by Wealthy Affiliate members
Within the Wealthy Affiliate University training, you will learn all about these types of online marketing:
- affiliate marketing
- content marketing
- search engine optimization (SEO)
- email marketing
- social media marketing
- pay per click advertising (PPC)
- lead generation marketing
- local marketing
Not only will you learn online marketing as a whole, you will also learn how these various types of digital marketing work together to help your online brand and business be successful.
Wealthy Affiliate Beginnings, From Keywords to University
Wealthy Affiliate was created in 2005 by two guys named Kyle and Carson. When they first launched Wealthy Affiliate, it was just a keyword list site where Kyle and Carson created custom niche keyword lists every week. Affiliate marketers paid for access to these custom keyword lists to use for pay per click (PPC) advertising.
Since the original keyword list service website, Wealthy Affiliate has grown to be more than just keyword lists. Now the platform offers online marketing training courses, more products and more features within a community forum style website format.
After expanding their offerings, this is when Kyle, Carson and team began to brand themselves as Wealthy Affiliate University. A comprehensive platform to learn the online marketing industry and how to become an affiliate marketer and online marketer.
What is University – Wikipedia Definition
According to wikipedia, the word “university” roughly means “community of teachers and scholars.” The original Latin word “universitas” refers to “a number of persons associated into one body, a society, company, community, guild, corporation, etc.” A university represents a place of higher education and typically provides undergraduate education and postgraduate education.
What is Wealthy Affiliate University – Kim Wolfe Definition
Wealthy Affiliate University does not offer undergraduate or postgraduate degrees, but it does offer classes and internal certification programs to learn everything about online marketing and affiliate marketing.
Wealthy Affiliate University is a community of online and affiliate marketers ranging from the owners who have been online and affiliate marketers for 12+ years, expert online and affiliate marketers who have learned from the university training and beginner marketeers who are just starting the training with you.
All of the certification training is led by co-founder Kyle, in a broken down, easy to understand format. Just like you would expect from a university teacher in a physical classroom, getting teachings and then having to complete assignments. You learn how to apply your education in real world practices.
Wealthy Affiliate University Education Courses
Wealthy Affiliate University education is composed of training courses, task assignments like homework and other students who are taking the course the same time you are. You’ll find digital training courses with individual lessons focused on training for a specific online marketing topic.
The advantages to these courses is that they are online, self serve and way cheaper than university class prices. You can go through the training at your own pace and it does NOT COST THOUSANDS of dollars like University programs do.
When you start with Wealthy Affiliate University, you can choose from these two education courses:
- Online Entreprenuer Certification
- Wealthy Affiliate Affiliate Bootcamp
These two courses offer a total of 120 lessons and 398 tasks to complete.
Online Entrepreneur Certification – 5, 50 and 170
The Wealthy Affiliate Online Entrepreneur Certification is a training course to learn how to promote an online business in any industry or market you choose. You will go through 5 courses. Each course has 10 lessons each for a total of 50 lessons. You will complete 170 total tasks, step by step.
By the time you complete the Online Entrepreneur Certification training course, you will know how to:
- Build a WordPress website on the internet
- Execute and maintain content marketing
- Rank your website content with search engines Google, Bing and Yahoo
- Research what topics people are searching for online
- Become an expert in your chosen market
- Build up a customer base for your online business
- Drive traffic to your websites using various online marketing methods (e.g. pay per click ads, social media, etc.)
- Make money with your own brand or online business website
Affiliate Bootcamp – 7, 70 and 228
The Wealthy Affiliate Affiliate Bootcamp is a training course to learn specifically how to promote Wealthy Affiliate as an affiliate marketer. You will go through 7 courses. Each course has 10 lessons each for a total of 70 lessons. You will complete 228 total tasks, step by step.
By the time you complete the Affiliate Bootcamp training course, you will know how to:
- Do everything listed above for the Online Entrepreneur Certification training course +
- Learn how to promote Wealthy Affiliate as an affiliate product
- Master affiliate marketing using just one affiliate program
- Make up to 47% commmissions per referral, for the lifetime of your referral (um, that’s unheard of…)
Wealthy Affiliate Drops University
Wealthy Affiliate is 12 years in the making. Somewhere in the past two or three years, Wealthy Affiliate has removed the word, University, from their promotional materials and website. Although you can find occasional mentions of Wealthy Affiliate University, the latest marketing materials reference Wealthy Affiliate University as just Wealthy Affiliate.
But the training education aspect is still there. Wealthy Affiliate still remains a place to learn, network, build and succeed in online and affiliate marketing.
Today, keyword research tools and training courses are just TWO of the SEVEN main categories offered here at Wealthy Affiliate. Along with training, you also have access to more products, tools and support to implement the education and create real results for yourself.
Your Free Golden Ticket
Want to try out Wealthy Affiliate? It’s free. No credit card required. Never expires.
Just click the button below start rolling with your first Wealthy Affiliate lesson today!
I’m happy to help you. Just leave your questions or comments below in the comments section.